Prime Day always brings excellent deals on first-party Amazon products, and this year’s event is no different. One of our favorite discounts in Amazon’s lineup right now is for the Kindle Colorsoft (16GB), which is just $160 (was $250). That’s a new all-time low price for the ereader, though the deal is only available until Prime Day ends on June 26. For something more robust, the Kindle Colorsoft Signature Edition (32GB) is also on sale–down to $220 (was $280).